For nine years I headed a virtual agency that handled the Northstar business.


While not possessing the ‘steep and deep” runs of Squaw and Heavenly, we helped brand Northstar’s strength in attracting families

and making the resort a year-round destination. Along with major development and expansion made over recent years, Northstar

creates a memorable user experience that stays with you even after returning from the slopes.


Over the years, campaigns featured OOH, TV, radio, online, direct and design.